Apple said Monday that it sold nine million of its two new handsets
in their first three days on the market. Apple sold nine million iPhone
5s in three days, versus BlackBerry, which sold about a third as much
in three months.
The company also said that its quarterly sales and profit margin
would likely be at the high end of the company’s previous forecast.
Apple in July projected revenue between $34 billion and $37 billion and
gross margin between 36% and 37%. The company’s stock jumped $23.23, or
5%, to close at $490.64 on the Nasdaq Stock Market.
Apple also said that more than 200 million of its devices already
were running iOS 7—a free overhaul released last week of the operating
system used on iPhones, iPads and iPod Touch devices.
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